Digital
Navigating the chaos of advertising.
Digital advertising. What is digital advertising!!?? It is a broad spectrum of products and guess what? It's only getting broader. The digital space is changing constantly and is hard for everyone to keep up with. Ask a 15 year old about Tik Tok and they can answer any question you may have. In terms of marketing and advertising, it's important to know you can't be everywhere, on every channel and do it right. The best approach is to fine tune your ad plan to what makes sense for your business and focus your efforts there. Here's a quick digital 101 of platforms we can help you with.
Digital Platforms
Social Media
Social media posting. monitoring and advertising.
SEO
Work behind the scenes of your website to make your site populate more frequently in searches.
Google Ad Words
Make your business populate first in searches related to your products.
Google Analytics
Monitor who is coming to your website, how they are getting there and what that person looks like.
Display/ Video
Show an ad or a video to people who are most likely to be interested in what you are offering.
Streaming
Serve your video to people watching shows through streaming services.